B2B Library
Account-based marketing (ABM): why and how
Account-based marketing: what you and your customers gain from ABM (+ checklist). Account Based Marketing – is it another of those buzzwords? Or is it actually…
Category: B2B Library
The Business Time blog for small businesses: sales, B2B marketing and winning customers. Posts by partner POLISH YELLOW PAGES® (since 1991) and readers.
B2B Library
How to succeed at social selling on LinkedIn
How to succeed at social selling on LinkedIn. If you are a B2B sales professional, you probably know the business network LinkedIn. You don't? Perhaps it is time to add this channel to your…
B2B Library
Buying intent data – a guide for B2B sales
GDPR-COMPLIANT B2B AND B2C MARKETING DATABASES. INTENT DATA – A GUIDE FOR B2B SALES TEAMS FOR 2023. Do you know what your customer is looking for? Or which topics move them and…
B2B Library
How to write effective sales emails
How to write winning sales emails that will delight your B2B prospects? As a sales professional you know that emailing B2B prospects is a key part of your sales strategy. You use email every…
B2B Library
GDPR-compliant sales decks
B2B B2C GDPR-COMPLIANT MARKETING DATABASES Sales decks that work at every stage of the sales cycle. If you are a B2B sales rep who spends your days meeting customers and presenting your company's packages…
B2B Library
Sales psychology: how to understand customers better
Sales psychology: see through your customers and increase turnover. What does psychology have to do with B2B sales? Quite a lot. Perhaps far more than you think. Especially in B2B we forget that a great deal still depends on…
B2B Library
Buying addresses for B2B sales: how to do it legally
Buying addresses in B2B sales: how to do it right. Admit it, you've thought about buying address lists to boost your B2B sales, right? No problem — the same probably applies to most companies in…
B2B Library
5 reasons you need an ideal customer profile (ICP)
Five reasons you need an ideal customer profile in B2B. Sellers and buyers alike understand how complex the B2B sales environment is. B2B deals are notoriously hard to close and often expensive…
B2B Library
Automate your sales: 15 automations that will save you time
Automate and relax: these 15 Zaps are your game-changers in B2B sales. Greater competition and growing complexity have changed day-to-day sales operations. These challenges make it necessary to increase flexibility…
B2B Library
How to find the decision-makers in a company as a B2B salesperson
This may sound familiar: you are having a really nice conversation with a prospect, you hit it off straight away, and your product clearly solves their pain point. But then comes the sentence: “Well, I think the solution is great!…
